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12 SEGMENTS
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A self-serve programmatic platform built for publishers who own their audience, and the advertisers who want to reach them.
Request Early AccessBetween bots, expired IDs, and proxy targeting, research shows that 14 to 23% of every ad
dollar spent through platform targeting is wasted before a single real person sees your
message.
Publisher Connect gives you direct access to verified, first-party audiences built by the
publishers your prospects already trust. These are professionals who shared their name,
title, company, and email in exchange for content that matters to their work. They return
week after week, and that relationship produces purchasing intent signals no platform
algorithm can replicate.
You built a verified and durable audience. But right now, when they leave your site, the
revenue leaves with them. The tech giants are taking 80 to 96 cents of every ad dollar, and
building programmatic infrastructure in-house is expensive, technically demanding, and
outside your core business.
Publisher Connect is a white-labelled, self-serve programmatic platform that lets you activate
your first-party audience data and attract advertisers at any budget level. We configure your
portal under your brand, build your audience segments, recruit advertisers to your platform,
and you earn revenue every time a segment is activated on CTV, Social, the Open Web, or
Mobile.
Publisher Connect is powered by Leverage Lab, the platform helping publishers and advertisers connect through verified, first-party audience data.
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